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Active Ownership

Active Ownership

As an active owner, PFA takes responsibility for the developments in the companies that we invest in.

We take responsibility for our investments

PFA is an active owner that seeks to influence the companies we invest in and support a responsible direction. Our aim is to reduce sustainability risks  linked to these companies while strengthening their businesses – for the benefit of society, the companies’ long-term value creation, and ultimately the returns on our customers’ pension savings. 

We prioritise our efforts based on the level of identified sustainability risks and where the size of PFA’s  investment gives us the greatest opportunity to make an impact. This way, we use active ownership to encourage companies to address the risks we identify in relation to climate and environmental, social and governance issues (also known as ESG factors). 

There is a clear link between the long-term challenges facing society and those confronting the business community. In a world shaped by climate change, geopolitical unrest and growing pressure on public health and well-being, PFA has chosen to place particular strategic focus on its active ownership in three key areas:

  • Green transition: Climate, nature, deforestation, etc. 
  • Security: Critical infrastructure, cybersecurity, security of supply, defence, etc.
  • Health and social issues: Mental health, responsible AI, data ethics, human rights, human capital, diversity, etc.

These three areas guide how we prioritise our active ownership efforts.

We manage the vast majority of our investments in-house at PFA, putting us in a strong position to use our customers’ funds to exert influence. We exercise active ownership by making use of the rights we have as an investor. We engage in dialogue where we see both the need and the opportunity to influence companies, and we vote at their general meetings. Dialogue with company management and the exercise of our voting rights are our primary tools, but there are other options, such as shareholder proposals and public calls for action. We aim to apply the most effective approach in each case, recognising that the right strategy may differ depending on whether we are engaging with a large, listed international company or a smaller, unlisted one. It also matters whether PFA acts alone or in collaboration with others.

 
1'Sustainability risk’ is to be understood as environmental, social or governance events or circumstances that, if they materialise, would have a significant negative impact on the value of PFA’s investments.

Multiple approaches to company engagement 

PFA engages in dialogue with selected companies, where we seek to influence their business models and/or behaviour in order to reduce sustainability risks before they materialise. PFA focuses on critical issues that we believe are key to strengthening companies’ long-term value creation—and thereby improving returns for PFA’s customers. Looking ahead to 2030, we have identified the green transition, security as well as health and social issues as three strategic areas that are particularly important in our engagement with companies.

These engagements may take the form of strategic, long-term dialogues with individual companies on a range of ESG issues, or they may be more thematic in nature, targetting multiple companies at once. For example, PFA may engage with a group of companies on joining the Science-based Targets Initiative (SBTi), prioritizing those that contribute most to the carbon footprint of our investment portfolio. 

Shareholder dialogue on SBTi target setting is in turn a key tool for achieving our own climate target: By 2030 at the latest, 51% of the value of PFA’s listed equities, corporate bonds and selected alternative investments must have climate targets validated by the SBTi. 

In addition, PFA monitors and screens its investments to ensure compliance with the international norms, standards and principles on which PFA’s Policy for Responsible Investment and Active Ownership is based. If a potential or actual breach is identified, PFA will engage in dialogue with the relevant company to clarify the specific issue and ensure that appropriate policies, strategies, and processes are put in place to prevent similar incidents in the future. 

Engagements may be led by PFA alone or carried out in collaboration with others. In 2025, PFA engaged with a total of 258 companies, either bilaterally, in partnership with like-minded investors, or through an external advisor. 

To support delivery on our strategic focus areas, we have set targets for the number of engagements leading up to 2030: 

  • Green transition: Engage in dialogue with at least 150 companies on topics related to the green transition, including climate and nature, by 2030 

  • Security: Engage in dialogue with at least 50 companies on security-related issues, including critical infrastructure, cybersecurity, security of supply and defence, by 2030

  • Health and social issues: Engage in dialogue with at least 50 companies on health and social issues, including mental health, data ethics, algorithms, human rights, human capital and diversity, by 2030

Follow selected dialogues and initiatives in our engagement log

 
 

We use our voting power

Voting at companies’ annual general meetings is the most direct and regulatory toolformal way that shareholders can influence a company’s managementshareholders possess in terms of influencing a company’s management team.

PFA follows the companies we invest in and uses our voting rights to help ensure they pursue a value-creating and sustainable directionPFA follows the management of the companies it invests in and, through the use of our voting rights as a shareholder, contributes to ensuring a value-creating and sustainable course in the companies in question.

We vote at general meetings of listed Danish and international foreign companies across our in the products ‘PFA Invests’, ‘PFA Flexible’ and the funds that PFA manages in ‘You Invest’. We prioritize turning ownership into influence, In particular, we prioritise translating our ownership into influence, e.g., by submitting and/or voting forsupporting shareholder proposals, voting against board members, attending general meetings in person, physical attendance or publishing voting rationales at the general meetings where the importance of our engagement is greatest. our engagement is most significant. 

You can follow our voting activities here

 
 

We work to promote value-creating and future-proof framework conditions

As an active owner, we take a holistic approach and advocate for framework conditions that mitigate systemic risks, support a future-proof transition and strengthen our ability to deliver competitive risk-adjusted returns. In short, our goal is to address market failures and help establish a stable environment that supports long-term economic value creation – for the benefit of both society and our customers’ pension savings.

Climate change is a clear example of a systemic risk that could disrupt the global economy and cannot simply be diversified away over the long term. In addition to encouraging the companies we invest in to develop transition plans, we also work to promote a clear regulatory framework that supports the green transition while making green investments attractive.

Against this backdrop, PFA actively supports legislation and policy frameworks that promote a value-creating transition. We do this through policy proposals, public statements, and investor letters in collaboration with like-minded investors. We also work to ensure that companies’ own lobbying activities are aligned with their stated objectives and transition plans.

Stay up to date with selected initiatives on our engagement log

 
 

We prioritise engagement over divestment and exclusion 

PFA generally does not consider exclusion and divestment as constructive long-term solutions, as they remove our ability to influence companies. Instead, PFA prioritizes active ownership to drive improvements – put simply, we would rather support a company in transition than wait for change to happen from the outside.

PFA’s decisions on potential divestment or exclusion are based on our assessment of whether there is a realistic opportunity to influence a company’s behaviour and thereby reduce its exposure to sustainability risks that could negatively affect its value.

At the same time, we exclude certain climate-related high-risk activities, controversial weapons and companies that systematically and consistently violate the international norms, standards and principles underpinning PFA’s Policy for Responsible Investments and Active Ownership. 

Read more about PFA’s approach to exclusion here

 
 

We escalate our efforts when necessary 

As an active owner, PFA can exert influence through dialogue, shareholder proposals, and voting As a general rule, we prioritise influence over divestment and seek to use our investments to drive change by:

  • Dialogue: Either proactive, aimed at strengthening ESG risk management, or reactive, in response to controversies or breaches of norms. 

  • Shareholder proposals: Submitted independently or in collaboration with other investors. Communicating our rationale publicly can also be an effective way to push for improvements in specific ESG areas.

  • Voting at general meetings: For example, by supporting shareholder proposals, voting against board members or management proposals, attending meetings in person to ask questions, and communicating our voting rationale to company leadership.

No two engagements are exactly alike. Decisions to escalate—for example through shareholder proposals or by voting against board members in cases of insufficient progress—are always based on a case-by-case assessment.

If, despite several escalation measures, we conclude that there is no realistic prospect of improvement through our active ownership, divestment may be considered. However, divestment means relinquishing our ability to exert direct influence, and ownership may pass to investors with less ambitious expectations. While divestment can send a signal to the company and the market, our approach is based on the belief that the greatest impact is achieved through active engagement – dialogue, shareholder proposals, and voting. 

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International investor partnerships on dialogues

PFA exercises active ownership both independently and in collaboration with other investors and partners. 

For example, PFA is an active participant in the investor-led initiative Climate Action 100+, which brings together some of the world’s largest investors to encourage the biggest greenhouse gas emitters to take action and contribute to the green transition.  

 

PFA also takes part in Nature Action 100, an initiative that unites global investors in engaging with companies that are highly dependent on – and have a significant impact on – nature. 

 

In addition, PFA is a key member of the Nordic Engagement Cooperation (NEC) investor partnership, alongside Folksam from Sweden, KLP from Norway and Ilmarinen from Finland. Through NEC, we collaborate on active ownership efforts with companies in which all four investors have holdings, particularly where there are environmental, social, or governance challenges.

More recently, PFA has joined the Collective Impact Coalition (CIC) for Ethical AI, under the World Benchmarking Alliance. This initiative aims to encourage the world’s largest technology companies to adopt responsible policies and practices in the development and use of artificial intelligence.