Customer satisfaction

Customer satisfaction

Every day, we strive to make a positive difference for our customers.

Therefore, it is particularly rewarding when our efforts make a difference that you can feel. In June 2026, a survey conducted by the market research company Aalund showed that PFA has the highest customer satisfaction in the industry. It is a recognition we are both grateful for and proud of – and it motivates us to continue delivering the best service to you.

Our customers make us proud

It means a lot to us to hear your thoughts on our work.
That is why it always feels especially rewarding when we receive praise directly from you.

Here you can read what some of our customers say – words that both delight and motivate us. 

In a busy everyday life, it’s relieving that it’s so easy to be a PFA customer – the administration of the plan is simple and works well. I also find that PFA makes an effort to inform our employees on how to use their plans. It is reassuring.
– Klaus Fisker, CFO at BECKSÖNDERGAARD

JI find that PFA pays great attention to us and that the plan generally holds significant value for the employees. The health insurance, in particular, is highly appreciated by the employees because it provides quick access to treatment.
– Henrik Lassen, CEO at Businessmann
 
 

It’s hassle-free and easy to be a PFA customer. Everything is well managed, and when we need help, assistance is available immediately.
– Michael Lind Schmidt, Director at Højager Belysning
 
 
 

The employees also notice the difference

Every year, EPSI conducts a large, independent market analysis among our customers’ employees. Their satisfaction means a lot to us because we aim to deliver high quality in both service, solid returns and health solutions – both now and in the future.
 

  

In 2026, the EPSI market survey shows that…

PFA has the highest customer satisfaction

For the fourth consecutive year, PFA ranks first place for customer satisfaction among commercial pension providers*.

Customers experience high-quality general service and advisory services

PFA ranks first place for service quality, due in part to customers experiencing high-quality advisory services and feeling valued. Customers also appreciate the high-quality healthcare solutions and how easy it is to get help*.

High satisfaction with returns         


Customers satisfaction with returns relative to risk has increased in recent years and PFA now also ranks first place in this area among commercial pension providers*.

 
*Source: EPSI 2026 (independent market survey)

Read more in our press coverage here

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Become a PFA customer

Would you like to be among the industry’s most satisfied customers? We can help you put together a corporate pension plan tailored to the needs of both your company and your employees.      

Read more about becoming a PFA customer 

 

Your PFA customer advantages

PFA customers gains access to a wide range of personal advantages. We have brought all the advantages together in one place, making it simple for you to see what PFA offers both you and your employees.

See all customer advantages